6 Places to List Your Podcast When Getting Started (And How)
If you’ve put a whole lot of work into creating a podcast, how do you get people listening? Submitting to the distribution platforms is, of course, important and the more platforms you’re on, the more potential listeners you can find! Here are 6 options.
6 Places to List Your Podcast
iTunes/Apple Podcasts is the big one. This is where the biggest audiences lie and it should be your top priority. Your performance on iTunes will be largely the main metric for your overall success, so it’s critical you get on here to build that initial momentum.
To get your podcast online, first, you need to sign up for iTunes Podcast Connect. You’ll then want to click the little plus symbol at the top left of the dashboard and from here, you can enter your RSS feed into the textbox and click ‘validate’.
A Feed Preview will load as long as everything is in order and working properly. You can then click ‘Submit’ and it will be submitted to the directory.
Head over to iTunes connect to get going: https://podcastsconnect.apple.com/
The problem with relying solely on iTunes is that not everyone has it and some people dislike Apple enough that they won’t install it either. If you are on one more podcast, then make it Stitcher – it has a great app and makes finding and listening to podcasts just as easy as listening to Spotify or using any other app.
Submitting to Stitcher once again means submitting your RSS feed, which is thankfully a fairly easy process. You’ll register for an account, then click ‘Add Shows’. Enter some information about your podcast, including the address for your fee, and then click to agree to the terms. Now submit!
Head over here to learn more: https://www.stitcher.com/content-providers.php
Another big one with apps for iOS and Android. It has over 60 million monthly active users, so this one is no slouch and is definitely worth your attention.
To add your podcast (or ‘station’) to TuneIn, just read the online form and accept the terms and conditions. You’ll then need a streaming URL and if the URL isn’t active 24/7, you can include times when it won’t be available – which could be useful for some people.
The submission page can be found here: http://tunein.com/broadcasters/
iHeartRadio is owned by iHeartMedia and was founded in April 2008. It is used both for music and for podcasts and is rapidly growing.
To submit to iHeartRadio, you can again sign up and then share your RSS feed. Alternatively, though, you can also record directly using iHeartRadio, through their ‘Create’ screen. Keeping everything in one place.
Follow this link to get started: https://help.iheart.com/hc/en-us/sections/205963648-Submitting-To-iHeartRadio
If you want somewhere that is a little less competitive, then try PodDirectory and you’ll have a good chance of standing out. This is easy to use in-browser and it makes submitting easy for users too.
Once again, there is a basic process for submitting your podcast. All you need to do is to go to the submit page, then enter the RSS feed URL and tick the box to say ‘I’m not a robot’! In fact, it is the quickest one of all!
The link to get started is right here: https://poddirectory.com/submit
Another online directory that lets users play podcasts straight from their browsers. It’s again a slightly easier place to get seen.
Again, things are simple here – though there are a few more items to fill in such as a category, your language and your ‘unique identifier’. The page is titled ‘recommend podcast’, so there’s no guarantee it will get on and that means you’re also permitted to recommend posts that aren’t your own.
Visit this link to add your podcast: https://www.podcastpedia.org/how_can_i_help/add_podcast
There are way more than six places to list your podcast, so as a bonus, here are two more…
Google Play Music (not available in all countries yet)
Google Play Music is massive and will give you access to all Android users – a usership that is actually bigger than Apples. Don’t ignore this one.
To get involved, you’ll need to go to the ‘Podcast Portal’ page, click ‘Get Started’ and then click ‘Add a Podcast’. Enter your RSS feed and make sure you’re logged in to your Google account.
Start at this link: https://play.google.com/music/podcasts/publish?u=0#
Libsyn is another app that lets people find their favorite podcast, like Stitcher. It’s slightly smaller (12,000+ podcasts currently) which aids discoverability.
Libsyn makes this very easy, just go to Libsyn.com/podcast-source-submit/ and enter your feed URL and your email.
Get started here: https://www.libsyn.com/podcast-source-submit/
As you can see then, there are plenty of places to submit your podcasts and doing so is generally a very easy process indeed. The more sites your podcast is on, the better your chances of getting discovered. And by spreading your brand across smaller sites with less competition and much larger platforms, you’ll be able to build momentum for growth. Just don’t forget you need to promote your podcast yourself too!
To get on these sites, apps and stores, you normally just need to find the submissions page and enter your URL. For something bigger like Apple, you’ll need to sign up but that’s about the only difference. It’s a slightly lengthier process but more than worth it in the long run. If in doubt, just Google ‘submit podcast to X’ and you’ll find the page you need to submit too.
And of course, that all means you also need somewhere to actually host your feed – that bit is up to you!